We all know the feeling. When the weather outside is terrible but we are able to observe it only as spectators, safe and comfortable inside. There is a Danish word for this feeling: “hygge.” It describes the quality of coziness from being warm in cold weather. It is associated with wellness and contentment—and occasionally used to sell thick wool socks and bearskin rugs. “Hygge” hit popular culture a few years ago but it’s not a trend that’s going away. It is a way of life and an aesthetic.
In order to become successful in the highly competitive business of commercial real estate it is very important to invest in lead generation.
Nowadays when a great part of real estate lead generation takes place online, you can use multiple ideas and strategies to keep the clients coming. Here are some of them:
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Tereza Matejkova
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